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Business confidence survey - budget 2018 highlights

Baker Tilly Staples Rodway recently published the results of our first annual budget survey carried out in early May 2018, where you, our clients shared your views on the 2018 budget. We are pleased to let you know that the results of this survey made it all the way to Parliament and were included in two questions during the oral questions to ministers.

For the 500 clients that answered this survey, thank you for taking the time out of your busy schedules, your voices have been heard. For those who did not see the results, please read the following article. We also asked what you thought after the Budget was published and our Post-Budget Survey results were virtually unchanged.

A balanced budget, mandatory Kiwisaver contributions, and an overhaul of the tax system were the key items on Kiwi businesses’ wish list heading into this year’s Budget.

We released our inaugural Business Confidence Survey of almost 500 business leaders, which featured respondents from a range of sectors across New Zealand.

The budget & the economy

The survey found more than half of respondents believed the forthcoming Budget would have a negative impact on the economy and that the government’s performance around the economy to date has been poor.

Pre Budget 2018 survey expected effects v2

More than half of respondents (55%) across New Zealand’s business community believed New Zealand’s economy would decline over the next year. Almost half (48%) rated the government very poorly on its economic management so far, with fewer than a third (32%) thinking it had done well or very well.

Pre Budget 2018 survey managing economy v2

Balancing the books

The biggest priority was balancing the books, with more than 88% agreeing that it was very important or somewhat important for the government to avoid taking on further debt to stimulate the economy. This indicated that if the Budget had not reassured businesses that the government wouldn’t be adding to Crown debt, business confidence would fall further.

Pre Budget 2018 survey balance budget scales v2
Pre Budget 2018 survey affect business

What's important to business leaders

The top-ranked items on business leaders’ shopping list for this year’s Budget were a simplified tax system with less red tape, chosen as the number one thing the government could do to create a better business environment. This was followed by a wish for greater investment in infrastructure such as ports, road and rail, and a reduction in the personal tax rate.

It’s interesting how strong the sentiment is towards a change in our tax laws. While we always have room for improvement, in comparison with many of our closest trading partners we have one of the more simple and robust business environments in the world. This comes as no surprise though, as it reflects the sentiment that we say at the SME Leap Summit earlier this year, where small and medium businesses told us that they were looking for an easier way to do business. While a simpler business environment is also important to businesses with turnover above five million, they placed greater importance on improving infrastructure.

Pre Budget 2018 survey tax law v2

Foreign investment

Sharp divisions arose between Auckland and the rest of the country on restricting foreign investment. Over 44% of Aucklanders felt the government should do more to encourage foreign investment, while only 26% of people outside Auckland believed the same. Encouraging immigration and reducing barriers to foreign investment were not a priority for respondents, with only four per cent seeing these as the top priority.


New Zealand vs Australia

There were also stark differences between New Zealand and Australia when the results were compared with Staples Rodway’s Baker Tilly associate across the ditch, Pitcher Partners. While only 32% of New Zealanders felt our government was managing the economy well, 55% of Australians felt the same about theirs. And while 55% of Kiwi business leaders believed economic growth would decrease following the Budget, only six per cent of Australians had a negative outlook.

Pre Budget 2018 survey Australia economy v2
Pre Budget 2018 survey australia impact v2


When asked about superannuation, more than 80% of respondents agreed that KiwiSaver contributions should be compulsory for all Kiwis. Nearly 70% disagreed with means testing for superannuitants. There was less consensus on raising the age of superannuation, with 59% believing it should rise from age 65 and almost a quarter (24%) strongly opposed.

Pre Budget 2018 survey superannuation v2

Key economic indicators

Despite the pessimism, dairy and housing prices were expected to remain stable, and exports were expected to increase. It’s also notable that while many believed they or their businesses would be negatively affected by the Budget, just 10% of respondents felt the impact would be very significant. Business leaders saw housing and poverty as issues which need to be addressed in the Budget. This was stronger in Auckland where businesses are struggling to attract good employees because of the cost of living. There seems to be an increased understanding that social issues ultimately impact on the productivity of businesses.

Pre Budget 2018 survey property auckland v2

Given that the government has assured voters it intends to take a sensible approach to spending, even those businesses with somewhat negative views may find the post-Budget environment rosier than expected, provided the government keeps its assurances.

The full results are available here:



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